Margiela Mutiny

The Margiela Mutiny fragrance project came about when I worked at Baron & Baron. It was myself, another designer and the Senior Art Director that made up the team to work on this campaign. We oversaw pre production elements, like pulling references and coming up with ideas for hair, makeup and the set. This then funnelled into post-production where we assisted in image selections, layout concepts and design. We landed on the idea of the ripped paper elements and worked with scanned ripped images and textures to construct a variety of styles for the layouts, some of which were finalised and you see
those here.