While at GB65, the project for Miu Miu’s Twist fragrance was conceived with the idea of taking scenarios and showing the possibilities of what those situations could be. This is evident in the film campaign and the same ideas are translated into the print and digital campaigns. The campaigns showing Elle Fanning on the moon to represent endless possibility. I worked with the Senior Art Director/Agency Partners to work on the layout, brand activation ideas and execution as well as collateral for various in-store and
location specific designs.